Director of Sales

Organization- Hyatt Place Santo Domingo Piantini

Summary

At Hyatt, we believe our guests select Hyatt because of our caring and attentive associates who are focused on providing efficient service and meaningful experiences.

As a member of the properties Executive Committee, the Director of Sales is a highly visible role with exposure to Senior and Corporate leadership.

The Director of Sales has direct oversight of the Sales and Marketing operation of the hotel. The DOS has responsibility of the Sales and Marketing Budget/P&L, revenue forecasting, advertising, marketing, developing and writing business plans, and ownership meetings. The DOS is responsible for the supervision of sales managers, trainees, interns, and administrative staff. Additional responsibilities include the recruitment and hiring of sales staff, training, managing and coaching sales managers in their selling process in order to meet company goals and maximize hotel revenues.

Must be proficient in general computer knowledge and able to train and monitor both the group and transient contractual agreement process, quoting rates, sending referrals, setting traces, and the management of retention, reactivation, and acquisition accounts. The DOS reports directly to the General Manager and Regional Vice President of Sales responsible for the hotel. Communication and organizational skills are of the utmost importance.

Sales Leadership

Develop and execute comprehensive sales strategies that maximize revenue, market share, and profitability across key business segments.
Lead the sales components of the annual business planning process, budget development, revenue forecasting, and strategic market analysis.
Establish clear sales priorities and deployment strategies based on business needs, market conditions, and revenue opportunities.
Identify emerging opportunities and trends and develop strategies to outperform competitive market conditions.
Maintain accountability for achieving group, catering, leisure, business transient, and overall sales objectives.
Partner closely with Revenue Management and hotel leadership to optimize business mix, pricing opportunities, need periods, and overall revenue performance.

Team Leadership & Talent Development

Build, inspire, and lead a best-in-class sales organization focused on performance, collaboration, and accountability.
Recruit, mentor, coach, and develop high-performing sales leaders and future talent.
Foster a culture of collaboration, urgency, ownership, and exceptional customer service.
Establish clear performance expectations, goals, and sales activity standards.
Provide ongoing coaching and professional development to strengthen individual and team performance.

Sales Strategy & Business Development

Develop account strategies and sales deployment plans that support the hotel’s revenue goals and priority market segments.
Strengthen relationships with key accounts, third-party partners, travel advisors, meeting planners, and other sales channels.
Maintain a strong understanding of the competitive landscape and evolving customer and market trends.

Financial & Business Acumen

Maintain ownership of the Sales budget and effectively manage departmental expenses.
Deliver accurate sales forecasts, production updates, and market intelligence to hotel leadership, ownership, and corporate partners.
Present business results, sales strategies, opportunities, and performance updates during ownership and executive review meetings.
Analyze market trends, booking pace, account production, conversion, sales activity, and financial performance to drive informed decision-making.
Establish measurable sales goals and hold the team accountable for achieving revenue, activity, and productivity expectations.

Qualifications

5 years or more of progressive hotel Sales experience (typically with Hyatt)
Demonstrated ability to effectively interact with people of cultural, disability, and ethnic backgrounds
With opening hotels, previous hotel pre-opening experience preferred
Demonstrated history of success
Results driven, energetic, and focused
Service oriented style with professional presentations skills
Hotel/Hospitality degree an asset
Must possess the following strengths: high energy, entrepreneurial spirit, motivational leader, proven track record in high volume concept, effective communicator, effective in providing exceptional customer service and ability to improve the bottom line
Clear concise written and verbal communication skills in English and Spanish
Must be proficient in Microsoft Word and Excel
Prior experience working in the Dominican Republic is highly preferred